It’s fair to say that COVID-19 has changed the packaging landscape for several industries. As hundreds of people flocked online to replace physical events and needs with virtual substitution, brick and mortar retailers had to quickly adapt to selling products online in order to stay in business.
Additionally, eCommerce companies that had an already robust strategy were inundated with more orders than they could keep up with.
For example, sports equipment brand Peloton’s global membership base hit 3.1 million at the end of June, and sales of bikes and treadmills soared as people opted for home exercise classes after gyms were closed across the country.
Find out the latest trends in eCommerce and retail packaging.
